Zytara Labs, a full-service NFT production firm, has announced it will be the official NFT Partner of HBSE-owned Dignitas together with a multi-year partnership. Zytara creates unique and strange digital goods for musical artists, pro-athletes, big corporations, and well-known personalities within the show business. Most recently, Zytara received international media recognition for its support within the launch of the Floyd Mayweather NFT which was released to celebrate the famed legacy of the 50-0 world champion boxer. Other NFTs Launched by Zytara: Partnership with the Dole #SunshineForAll campaign with artist David Datuna. Collaboration between Latin Grammy Award Winning Singer Ozuna and
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