Throughout the last couple of years, the internet data market has grown exponentially, which prompted internet services and mobile applications to collect and track user data and behavior actively. The information is then packaged by data brokers, which quickly sell it to public or private companies. Despite the sheer size of the market—estimated at nearly $150 billion—the people, who represent the primary source of data, are left without any control over how their data is used, and no cut on the profit. Disclosure: This is a Sponsored Article Thankfully, the blockchain revolution has spurred the creation of numerous tools which
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