February 19 marked the launch of the ICO for Hamster Marketplace, the first decentralized retail platform offering gadgets and niche electronics. The project was created to directly connect small manufacturers of exclusive electronics with their target audience and to solve the central problems of retail: excess middlemen, high markups, and limited choices. The dominance of major networks has led to a dissonance in online retail. The lion’s share of the market is currently concentrated in the hands of the giant retailers, who offer buyers a limited array of products. Individual manufacturers have no chance of breaking out onto the major
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