Rising up to today’s rising expectations The expectations set by today’s technological developments are rising ever so much higher. The new age customer has become accustomed to the conveniences afforded by online connectivity, and the mobile phone has become a non-negotiable daily weapon. Because of this, businesses across the board are pressured to keep up. And the travel industry isn’t exempt from this race. Disclosure: This is a Sponsored Article “Our guests are coming in with new expectations, because the technology has really arrived,” says Hilton Hotels executive Robert Machen. In an age where there’s an “Uber for everything,”
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