Strawweight Luana Pinheiro Becomes First Female UFC Fighter to Be Paid in Bitcoin

On Wednesday, the cryptocurrency payments service company Bitwage announced that the Ultimate Fighting Championship (UFC) strawweight Luana Pinheiro will be the first female UFC fighter to be paid in bitcoin. Pinheiro’s boyfriend, a UFC flyweight fighter, started getting paid in bitcoin last March and after her eight-fight winning streak, Pinheiro decided to follow her partner’s … Read more

UFC Partners With Dapper Labs to Launch NFT Collection ‘UFC Strike’

The creators of the Flow blockchain network and NBA Top Shot, Dapper Labs, announced the launch of a new non-fungible token (NFT) compilation called “UFC Strike.” According to Dapper Labs, the new NFTs will launch on Sunday, January 23, and feature “amazing displays of striking and grappling from UFC fighters.” MMA Entertainment Giant Partners With … Read more

Heavyweight Champ Francis Ngannou Plans to ‘Take Half of His UFC 270 Purse Paid in Bitcoin’

The reigning UFC Heavyweight Champion Francis Ngannou has announced the mixed martial artist has partnered with the payments firm Cash App and plans to take half of his UFC 270 purse in bitcoin. Ngannou told his 620,100 Twitter followers that he believes “bitcoin can empower people everywhere.” ‘Bitcoin Is the Future and I’m a Believer’ … Read more

MMA Entertainment Firm UFC to Launch Exclusive NFT Series With Crypto.com

On Tuesday, the digital asset exchange Crypto.com announced the launch of the first official Ultimate Fighting Championship (UFC) non-fungible token (NFT) collectibles. The new NFT series will feature UFC digital collectibles that showcase fight night artwork, event posters, championship belts, and athlete profiles. UFC to Drop Official NFTs for Usman vs. Covington 2 Fight During … Read more

UFC Partners With Crypto.com — Sources Say $175 Million Deal Is MMA Firm’s Largest Sponsorship

The cryptocurrency exchange Crypto.com has revealed the company has entered a partnership with Ultimate Fighting Championship (UFC) as the firm’s global fight kit partner. Reports stemming from people familiar with the matter say the partnership is a ten-year deal worth $175 million and the UFC’s largest sponsorship deal to date. UFC Names Crypto.com First-Ever Global … Read more

Arsenal Football Club Partners with Gambling ICO

Premier League football club Arsenal FC has announced a partnership with Cashbet, a cryptocurrency marketing itself as being “designed specifically for iGaming” – comprising the first instance of a cryptocurrency sponsoring a major soccer team. Partnerships between sporting entities and virtual currencies appear to be quickly proliferating worldwide, with newly crowned Bellator MMA welterweight champion, … Read more