Sponsorship

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Cryptocurrency Exchange to Sponsor Ukraine’s National Soccer Team

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Ukraine’s national soccer team has secured a sponsorship deal with a player from the industry that wants to engage fans and promote adoption of cryptocurrencies. As part of the agreement, an EU-based coin trading platform will be the team’s crypto partner for the next three years. Whitebit Exchange Aims to Expand Ukraine’s Crypto Community by … Read more

Bankruptcy Court Terminates FTX Naming-Rights Agreement for Miami Heat Arena

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A federal bankruptcy court in the U.S. has ended the FTX naming-rights agreement for Miami Heat’s basketball stadium. The sports venue was branded FTX Arena as part of a multi-year, multi-million dollar sponsorship deal between the now-bankrupt crypto exchange and Miami-Dade County in 2021. FTX Signage and Advertising to Be Removed From Downtown Miami Sports … Read more

Report: FTX Execs Offered Taylor Swift $100M to Endorse the Exchange, Source Says Singer Never Considered the Deal

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According to a report, the American singer-songwriter Taylor Swift was allegedly courted by FTX to promote the exchange. Sources say the deal was worth more than $100 million and it was reportedly pushed by the FTX executive Claire Watanabe. Award-Winning Singer Taylor Swift Was Allegedly Courted by FTX Executives A report published by the Financial … Read more

Formula One Team Haas F1 to Mint Branded NFTs With Opensea

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U.S.-licensed Formula One constructor Haas F1 Team has announced a collaboration with non-fungible token (NFT) marketplace Opensea. As part of the agreement, a collection of NFTs will be produced for Haas while Opensea’s logo will appear on its cars. Opensea to Help American Formula One Team Launch NFT Collection Leading peer-to-peer marketplace for non-fungible tokens … Read more

Uniswap Foundation to Distribute $1.8 Million in Grants to 14 Recipients

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The Uniswap Foundation (UF), the group behind the decentralized exchange (dex) Uniswap, announced the first wave of foundation grants on Wednesday as it plans to distribute $1.8 million total, awarded across 14 grants. The UF announcement details that a touch more than $800K will be awarded to Uniswap Diamond, a project being constructed by GFX … Read more

Binance to Sell NFT Tickets for Major Italian Soccer Club Lazio

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Crypto exchange Binance will be offering NFT tickets for the games of one of Italy’s leading soccer teams, Lazio, during the upcoming season in the Italian Serie A championship. Supporters of Lazio will be able to use the tokens to also take advantage of various discounts. Lazio Fans to Buy NFT Tickets From Cryptocurrency Exchange … Read more