Snoop Dogg Associate Joins Gala Music Board, Death Row Records Steps Closer to Blockchain Commitment

After the rap star Snoop Dogg acquired Death Row Records in February, the hip-hop legend explained that he would transform Death Row into a non-fungible token (NFT) label backed by blockchain technology. On Thursday, Snoop’s brand partnership manager Nick Adler joined a newly-created Gala Music advisory board, alongside the record label executive DJ EFN, Grammy-nominated … Read more

Virtual Land Adjacent to Snoop Dogg’s Sandbox Estate Sells for $450K in Ethereum

The popular American rapper Snoop Dogg revealed at the end of September that he acquired land in the blockchain-based virtual metaverse The Sandbox and had plans to recreate his mansion. On December 2, The Sandbox held a “Snoopverse Land Sale,” which allowed participants to purchase land adjacent to the famous hip hop star’s virtual estate. … Read more