Soccer Superstar Lionel Messi Joins NFT Game Sorare as Investor and Brand Ambassador

Lionel Messi, one of the biggest Argentine soccer superstars, has announced his participation as an investor and brand ambassador in Sorare, an NFT (non-fungible token) game. Sorare hopes that Messi’s presence will improve the way in which the company relates to users, setting new standards in this regard. The economic details of the deal were … Read more

Paris Saint-Germain Soccer Club Files Trademark Application to Get Into the Metaverse and NFTs

The PSG (Paris Saint-Germain) FC, a soccer club in Europe, has taken its first steps to building an online presence in the metaverse. The club has filed a series of trademark applications to register its name in order to offer a number of services, including software, memorabilia, and articles linked to non-fungible tokens (NFTs) for … Read more

Soccer Superstar Lionel Messi Gets Part of His Contract Paid in Cryptocurrency

Lionel Messi, the Argentinian soccer superstar, has opted to receive cryptocurrency as part of his new contract signed with the French club Paris Saint-Germain. The club revealed that the player will receive crypto as part of his $30 million payment, as a “welcome package” given to the player. The proportion of the crypto stash in … Read more

Crypto And Soccer’s Love Story Continues As World Giants Juventus Announce Fan Token

It’s the most popular sport in the world and so it was only a matter of time before cryptocurrencies made their way into the industry. With an estimated fan base exceeding 4 billion people, soccer offers crypto a big unexplored market, and crypto startups have been quickly moving in. The latest is Italian soccer giant, … Read more