Unlike job seekers who market their expertise on LinkedIn in the hopes of landing a dream job, in the B2B world buyers and sellers don’t have a platform where they can connect with other companies to establish partnerships, get a fair shot at closing profitable deals and build trust. Disclosure: This is a Sponsored Article Even though the B2B marketing spending in the US is worth $76 bln, companies still spend too much time connecting with potential partners. Negotiations take months before parties can agree on a contract. In the long-run, companies lose time, resources and money. The difficulty in
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