The Blending of FinTech and AdTech Estonian-based startup, AdHive, is trying to prove that advertising technology (adtech) and financial technology (fintech) can meet in a mutually beneficial way. The belief is made real by implementing an advertising platform propped up by the Ethereum blockchain that allows payments to be made via smart contracts. Disclosure: This is a Sponsored Article Specifically, AdHive is looking to create an advertising tool for influencer marketing and advertising, a form of marketing that depends on big names or people with influence to get people interested in some product. The big thing that they want toPowered by WPeMatico
